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Apparel is the biggest selling category on the Internet and the opportunities are getting more and more advanced. The newest technological development of the MimicMe online fitting room has brought a new model to follow in the footsteps of the female version: the male virtual model! This newly launched innovation gives the male online shopper the opportunity to fit garments on his own configured virtual model. Retailers, who integrate the MimicMe online fitting room, will experience significant benefits: Growth in their conversion rate, increasing of the average order value and even reduction of the reverse logistics.

Want to know more about this virtual future? Get in touch now: sales@mimicme.com

Even though online apparel is the most difficult category to sell online, there is a simple solution. The answer to the question “How to seduce your customer online?” is indeed easier these days, and closer than you might think. With the possibility to try clothes online on a photo realistic virtual model, the absence of an online fitting problem is solved. A visual size recommendation supports your customers with their purchase decision and increases confidence and reduces reverse logistics. MimicMe’s virtual dressing room solution enables customers to try and combine clothes, shoes and accessories with their personalised virtual model.

With this virtual solution, MimicMe improves the online sales and reduces costs.